Blogging for beginners has never been an easy thing and one of the important and confusing tasks while starting your own blog is Choosing the right niche.
If you select the wrong niche for blogging then you can’t run your blog for more than 2 to 3 months.
That’s why It is a very essential step while starting your blog.
Most of the successful bloggers will tell you to choose the niche for which you are passionate because it will help you in the long run.
Somehow they are right, You should be passionate about something that you can start writing immediately.
But, What I recommend to you and what I believe is, If there is hell money then there is passion and, If there is no money then there is no passion.
If I’m blogging in a niche and, I’m not earning through it then I will definitely quit from it.
But, It is not required to have 100% knowledge of a niche to start a blog in India or anywhere, You can also start with a little bit of knowledge.
You may also hear that Blogging is just a hobby but, This is not the reality anymore. Blogging is a serious business right now and, Many pro bloggers around the world are living their dream life through blogging.
In a business, you have to do all the work. It does not matter whether you like it or not or you know it or not, You have to do it to grow your business.
The same goes for blogging. You have to work hard from day one. You have to do many blogging-related tasks whether you know it or not.
If you don’t know it, you have to learn it.
So, Choosing a profitable niche should not be based only on a hobby.
Choose your Blogging niche on the basis of these two factors –
- Audience Revenue Potential
- Affiliate Marketing Potential
1. Audience Revenue Potential
When you start a blog, You should focus on audience revenue potential. Its means, Will your blog audience willing to spend money on your content?
If your answer is yes then you are on the right track.
You can not choose a topic for which your audience is not willing to pay you.
For Example, Let’s take my blog –
I have started this blog to provide the knowledge of blogging to youngsters like me. I teach them SEO, Blogging, and related things in my blog.
and, I recommend them various products and services related to blogging and SEO, They are my targeted audience so they will take interest to buy my recommended products.
If you’re solving a particular problem and you want to start your blog on that niche then take a look at the below screenshot –
Now, the second factor is,
2. Affiliate Marketing Potential
This is the main method of most of the pro bloggers to monetize their blog and, This is also my favorite way to earn money online.
Affiliate Marketing means, You are writing a great piece of content that is helping the audience and you are recommending some products in the article (that is strongly related to your content).
Your audience is taking the interest to buy the product and, You are earning a good commission on each sale.
There are all types of affiliate products available for all the niches but the main thing which matters is, How will your reader trust you?
You can not start recommending affiliate products from day 1 when you start a blog. First, You have to build trust towards your audience which is a time taking process.
Step By Step Guide To Start With Affiliate Marketing –
STEP 1: Search products related to your industry [“Your Niche” + products, Search these terms on Google]
STEP 2: Apply for their affiliate program
STEP 3: Start promoting their products to the right audience.
Now, You are definitely thinking about these niches –
- Digital Marketing
No doubt, These niches are big money-making niches and, You can start your blog with one of them but, There are still many more uncovered niches available. You have to just work hard to find out the untapped niches.
Take these two factors seriously while deciding your blogging niche.